Monday, April 28, 2008

Vera Bradley

It is that time of year again. The Vera Bradley outlet sale is back.

Has anyone heard of Vera Bradley? I guess that is a stupid question. Maybe the question should be who hasn't heard of Vera Bradley?

This is a big company that originated in Fort Wayne. The company was formed by two women, Patricia Miller and Barbara Bradley Baekgaard. These two women took a idea that they had while sitting in an airport and made it the American Dream.

The company is very committed to the Fort Wayne area and has raised thousands of dollars for breast cancer awareness. They not only do this with the resale but also as a golf outing and several other activities.

The outlet sale as been going on for 26 years and for the past 18 they have been in the Memorial Coliseum.

Each year thousands of women come to have the opportunity to buy the product at a significant percent off from what it goes for in retail stores.

I am sure you have seen the news stories about the women that line up the night before just so that they can be one of the first ones in. You have also heard the stories of women who wait until the last day and then buy bags and bags of purses just because they are discounted even more.

You may ask yourself why women line up for this purses? I don't have an answer for that. We can only wonder.

1 comment:

prical02 said...

I think it is wonderful this organization raises money for good causes. I personally do not get into the vera bradly puses and things. I may buy them if they were cheaper but I definately like them enough to pay the high prices. This is just one womans opinion. I know that my opinion is different from a lot of others. This is shown by the statement in this blog. It states how woimen line up at the coliseum to get in and buy Vera Bradley products at a reduced price. Everyon has their own opinion.